Strange Attractors Design (
www.strangeattractors.com
), designers of the animated introduction of the Experiences on the ‘frontpage’ of this VIDE website, will introduce you to the unlimited possibilities of time based design. You will discover all about or revise your thoughts on this intriguing and more and more prominent aspect of visual communication.
In the first week we will take a closer look at all the different aspects involved in motion graphic design. What are the differences between, and the benefits of print and motion? We will focus on narrative, story-boarding, image making, animation, typography, and of course the possibilities of sound. Because, as graphic designers, we are serving an audience, we'll also look into all different ways to get the most out of presenting your graphics.
In the final week of this experience we'll work in small groups towards a final motion piece which will be presented to a large audience in a very extraordinary way. Please check this site regularly, and we will keep you posted on the latest developments regarding this matter.
During the course, our Headquarters will be in The Hague, a city full of different nationalities, as well as the hometown of the Dutch Queen. Thanks to great public transportation and the Dutch railroads, we are only 50 minutes away from Amsterdam, 40 minutes from Utrecht, and 20 minutes from the centre of Rotterdam. In the meantime, your well equipped studio will be located at VIDE, right in the centre of The Hague, surrounded by more renown design agencies of various disciplines. Powerful computers and equipment, as well as the latest software will be available to make this experience a guaranteed success.
Because of The Hague's central location we'll be able to visit all places of importance to design in motion (and in general) in The Netherlands, (you might even get a glimpse of what’s behind that ‘Dutch Design’...) but the program also includes a five-day excursion to London as this wonderful city accommodates some of the most influential broadcasting stations and some leading motion graphics studios of the (past) decade. As we continue to fine tune this marvelous summer experience for you, we will reveal more and more information about the specifics.
Also, several activities will be carried out in cooperation with participants from VIDE’s other Summer Experience based on typeface design. This course will be provided by Donald Roos (
www.otherways.nl
) and is scheduled for the same period.
To give you an example, several designers have been asked to join Donald’s special cooking (and eating) sessions (unique opportunities to get to know the people behind the design and exchange experiences), and we, of course, are invited as well.
In other words, VIDE’s summer courses always combine knowledge and fun. After all, it is summertime…
that is why we call them EXPERIENCES!
So be there, in The Hague! From 3 until 21 July 2006. Sign up before 1 April 2006. No more than 16 participants per Experience. You can find more information about The Hague by visiting
www.denhaag.com
or
www.denhaag.nl
!
Should you sign up before 1 April do not book a hotel room instantly. We are looking for affordable yet good accommodation in The Hague. We will let you know once we have found something suitable.
Hello,
I was extremely interested in your program offer throughout the month of July
based around design in motion. I am currently finishing off a BA in
Communication Design at E.C. in V.
In my final semester I have been taking on the task of learning motion graphics and applying it to my final grad project. Throughout my training there has been
high emphasis on type and print design but very little on motion. I would like
to be able to further my studies through the aid of this course.
I am more than interested in finding out what it will take to enroll in this
fine summer program (or any programs with a similar topic of interest) and the
process required for acceptance. Thank you for you time.
K.M.
Strange Attractors
(The Hague, NL) is an international studio specializing in typography and brand communication for print, motion and interactive media. Since 2001 studio founders Ryan Pescatore Frisk (USA) and Catelijne van Middelkoop (NL) have collaborated with a range of cultural and commercial clients — including FontShop International, Wieden+Kennedy Tokyo Lab, City Centre Offices in Berlin and The Oratai SoundSalon in New York — to produce innovative and influential design solutions.
The design duo has given lectures and workshops worldwide and their work has been showcased in venues and publications around the globe including Print's Regional Design Annual, the Type Directors Club, The Dutch Design Prizes 2003, 2+3D, The 21st International Biennale of Graphic Design BRNO, ADC Young Guns 04, Dutch Type, ITEMS Magazine, The Foreign Affairs of Dutch Design and the Red Dot Award Communication Design 2005.
Simply put it is anything which is not static. You are surrounded by it everyday in movies, television, web, video games, interactive kiosks, cellphones, iPods, digital cameras...Design has a life outside of the printed page, and this is it!
As contemporary designers who look at the past as well as the future, we believe that it is important for each participant to gain a solid understanding of the possibilities of technology as a tool and medium.
We do not require any past experience with motion design, video or programming.
We do strongly advise prior experience with graphic design, design concepts and desktop publishing programs. (Illustrator, Photoshop, etc.)
The Summer Experiences are designed to adapt to your individual goals and needs. We're here to help YOU! Each participant gains firsthand knowledge and experience exploring Design in Motion.
Throughout the experience you will also have the opportunity to meet and learn from a number of special Dutch Design guests(!).
The first week will begin with an overview of design in motion. What are the differences between, and the benefits of print and motion?
We'll discuss principles and technology common to many modes of contemporary communication - from Main Title Animation, Broadcasting, Web and Interactive, to Installation and Digital/Hardware Interfaces. We will focus on narrative, story-boarding, image making, animation, typography, and of course the possibilities of sound.
For this Summer Experience we have designed a number of short individual projects which will introduce the participants to key methods of production and important design concepts, all while providing room for personal direction and growth.
In the final week we will work with each participant to produce a final motion piece.
is generally as below. When more specific information on it is available, including names of participating supervisors and studios to be visited on the excursions, we will adapt page content.
Make sure you visit this page on a regular basis.
3 - 9 July 2006
VIDE’s Summer Experiences will be held in the IDA hall, Juffrouw Idastraat 2 in the city centre of The Hague.
During the first days of the Summer Design Experience, participants will learn of the different ways design in motion can play an important role within subjects of visual communication. The participants will also be informed about the different techniques and phases of the process. Catelijne van Middelkoop and Ryan Pescatore Frisk will be joined by several designers who will together provide information on their working methods and results achieved. During VIDE’s Summer Design Experiences participants will have an Apple computer at their disposal including necessary software to be able to work on the different projects.
As of Wednesday 5 July a number of small assignments will be given. For the weekend of 8/9 July excursions are scheduled to exhibitions in Belgium and The Netherlands, probably together with participants of the other Summer Experience, Type Design.
10 - 16 July 2006
On Monday 10 July participants will take the train and the boat for a four-day excursion to London to visit several studios and companies involved in design in motion, animation, film and video . The supervising teacher(s) will provide additional lectures at the hotel. On Thursday 13 July participants will be informed about the final project on which they will be working in the last week. On 14 July we shall return to The Hague. The weekend of 15/16 July is scheduled for shared excursions. Participants will be free to use the time as they wish and get to learn The Netherlands better. Assignments can also be carried out at the IDA hall.
17 - 21 July 2006
Participants will dedicate their last week to their final project. During this week they will receive intensive supervision in the mornings from Catelijne and Ryan and possibly guest supervisors. In the afternoon participants will continue to work on their final project. On some evenings participants will cook and eat meals together and various professional designers will be invited to join for dinner. On Friday afternoon, 21 July, the end results will be presented, followed by a party to be attended by all who have contributed to VIDE’s Summer Design Experience. Results will be exhibited in the IDAhall in the weekend of 22/23 July.
info@viavide.com
(subject to alterations)
